Brief by Shorts91 Newsdesk / 10:02am on 31 Aug 2025,Sunday India Global
Prime Minister Narendra Modi's latest "Mann Ki Baat" episode urged Indians to embrace Swadeshi products, responding to Trump's 50% tariffs on Indian exports imposed August 27. Modi's "vocal for local" call during festival season has triggered nationwide anti-American sentiment. Union Ministers and leaders advocated boycotting US brands like McDonald's, Pepsi, Coca-Cola, KFC, and Subway. Yoga guru Ramdev demanded complete boycotts, while AAP MP Ashok Kumar Mittal warned Trump that 146 crore Indians could severely impact American multinationals. The movement targets companies generating significant Indian revenue - McDonald's earned Rs 2,390 crore and PepsiCo Rs 8,200 crore in fiscal 2024. Modi emphasized "Aatmanirbhar Bharat" as the path to developed India during upcoming festivals. (PC: X & India Today)